Logo creation is a tricky and interesting design to create. Logos communicate the entire brand identity with minimal elements.
This logo was created for the Training and Placement Department, Vidyavardhaka College of engineering. Through this logo, I have tried to communicate to the viewers that training and placement go hand in hand. While covering that, I wanted to keep it formal, bold, and precise. Keeping the stroked sans serif, choosing a neutral color and minute details like the handcuff buttons like in a formal shirt brought it all together.
This logo was created for a TEDx event at my college. The theme for the event was "Joining the Dots," as it had speakers coming in from various fields of life and sharing the experience on a single stage! I tried to capture this entire theme while creating this logo. Visually the red circle signifies the different domains that the event was covering. The fine red line denotes it's coming together!
Jaypee Naturals is a natural jaggery manufacturing and supply company in Mandya, Karnataka. At the time I took up creating this logo and branding elements of the brand, it was an early startup. The target audience for the client was local moderately educated people. Hence I tried to keep the logo as visual and straightforward as possible. Using Kannada linguistics in branding also added a personal touch to the brand.
Feel free to check out more of my logo and branding designs on Behance!